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Yorkshire Mafia Conference 2012

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After weeks of prepping for the event, sorting out our stand and tweeting all about it….the biggest conference in the North was finally upon us, The Yorkshire Mafia Conference.

The conference was held at the Royal Armouires in Leeds on the 21st and 22nd of March. As soon as we arrived at the event the atmosphere had a really buzz and everyone was full of enthusiasm for what the two day conference had in store. With around 150 businesses exhibiting at the conference, over 3000 delegates expected over the two days and an exciting seminar list the event was set to be a great networking event for all involved full of opportunities and prospects.

We were exhibiting at the conference in the Armouries Hall on stand 8. We’d already set up our stand on Tuesday afternoon so only had a few last minute things to do to get our stand ready, however our trusty Touch Tower which we take along to all conferences blew the screen just before the conference started. It tripped all the electric on our side of the conference hall, leaving many of the stands without electricity. Although the Touch Tower was still a good attraction to have at our stand we couldn’t manage to fix it to load our presentation about our products and services, plus we had lists of memorable geographical numbers which where for sale and available on the day.

It was a fantastic location for our stand as we were right next to the entrance for the seminars being held in the Bury Theatre, which meant we had a good flow of traffic passing by our stand throughout the two days. If you want to know more about what was going on at our stand visit our previous blog post – ‘Why you should visit us at Stand 8 at The Yorkshire Mafia Conference.’   Read the rest of this entry

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SMileS & Seabrook Crisps working together, are you doing all you can to encourage working with fellow businesses in Yorkshire?

Seabrook’s  is based in Bradford  and in the 65 years since they’ve been in business the company has grown into a £28 million brand and is still very much a family run business. SMileS setup a SMS campaign which was based on encouraging people to text in a keyword (CRISPS) to a shortcode (67777) a text response would then be received which contained a link to the Seabrook website where they could access a 50% discount code which could be used for online purchases. This is a great offer for Seabrook’s consumers as they can bulk buy online and then use their 50% discount from texting in the keyword. Seabrook’s website allows you to purchases products from their whole product portfolio and you can even mix ‘n’ match to create a customised box of crisps; each box contains 48 spaces. Packaging and Delivery is charged at £5 for your first box and then £2 for every other box in a single order. Purchase here

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