Blog Archives

The Queen comes to the MYnetwork Jubilee Party

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Today’s June meet up was Jubilee themed, Sara from our team even made a cake that one would say was ‘fit for the Queen!’ Visit our Facebook Page ‘ME Consultancy Ltd’ to see photos taken at today’s meet up. 

Once again thank you to all our fantastic MYnetworkers that make these events such a success and of course our MYnetwork partners  ‘The Mid Yorkshire Chamber of Commerce’‘Ramsdens Solicitors’ and ‘The Media Centre’

The next MYnetwork event will be our MYnetwork Wakefield launch event which will take place on Friday 13th July at the Priory Bar in Wakefield from 12.30pm – 1.30pm. 

If you want to find out more about this networking group you can join the Mid Yorkshire Network  Linked In Group or Follow @MidYorkshireNET on Twitter. You can also visit The Media Centre website to see a video footage at May’s meet up produced  by Simon Bishop from Bish Bash Media. 

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Mid Yorkshire Network – May

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Thank you to all the members that came along to today’s MYnetwork meet up, there was a great energy in the room thanks to all you enthusiastic networkers. You may have noticed that there were a few photographers at today’s event, we had Anthony from AF Photography Ltd and there was also a photographer recording content for a marketing video for The Media Centre. Visit our Facebook Page to see photos taken at today’s meet up ‘MYnetwork – April’

Our next meet up will be on Wednesday 20th June and we will be holding a Jubilee themed meet up; keep your eyes peeled on the Mid Yorkshire Network Linked In group as this is where the details about this meet up will be revealed. 

This networking group is going from strength to strength it’s attracting new members all the time whilst having fantastic regular mynetworkers who help make the networking group a constant success. In addition to this, the Linked In group now has over 1,000 members who actively participate in online discussions and attend our monthly meet ups and don’t forget you can also follow MYnetwork on Twitter @MidYorkshireNET.  

Yorkshire Mafia Conference 2012

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After weeks of prepping for the event, sorting out our stand and tweeting all about it….the biggest conference in the North was finally upon us, The Yorkshire Mafia Conference.

The conference was held at the Royal Armouires in Leeds on the 21st and 22nd of March. As soon as we arrived at the event the atmosphere had a really buzz and everyone was full of enthusiasm for what the two day conference had in store. With around 150 businesses exhibiting at the conference, over 3000 delegates expected over the two days and an exciting seminar list the event was set to be a great networking event for all involved full of opportunities and prospects.

We were exhibiting at the conference in the Armouries Hall on stand 8. We’d already set up our stand on Tuesday afternoon so only had a few last minute things to do to get our stand ready, however our trusty Touch Tower which we take along to all conferences blew the screen just before the conference started. It tripped all the electric on our side of the conference hall, leaving many of the stands without electricity. Although the Touch Tower was still a good attraction to have at our stand we couldn’t manage to fix it to load our presentation about our products and services, plus we had lists of memorable geographical numbers which where for sale and available on the day.

It was a fantastic location for our stand as we were right next to the entrance for the seminars being held in the Bury Theatre, which meant we had a good flow of traffic passing by our stand throughout the two days. If you want to know more about what was going on at our stand visit our previous blog post – ‘Why you should visit us at Stand 8 at The Yorkshire Mafia Conference.’   Read the rest of this entry

SMS is used by 85% of mobile phone users (5 Billion people)

To put this into perspective let’s think about how big is 5.0 billion?

  • Compared to total email users – SMS is three times bigger.
  • Compared to all landline telephones? SMS is 4 times bigger.
  • Compared to Facebook? Over 5 times bigger.

Want to know more? Read the rest of this blog post here.

First MYnetwork of 2012

Today was the first Mid Yorkshire Network meet up of 2012 at Cafe Ollo, The Media Centre. If you haven’t heard about this networking group before it’s held every 3rd Wednesday of the Month at The Media Centre and encourages business to come along and enjoy some informal and friendly networking. The group first started on Linked In  and the partners of the events are ourselves (ME Consultancy/SMileS), Ramsdens, Mid Yorkshire Chamber of Commerce and The Media Centre.

Well this year’s first MYnework started with a bang. The attendence of the event was fantastic not only did we get to catch up with familar faces of the group but we also got to meet lots of new faces; who have either only just learnt aboutthe networking group or have only just got round to attending a meet up. As always it was great to learn about all the new projects and plans members have for the upcoming months, but it was also great to bring a new energy to the group through all the new faces. We always look forward to welcoming new members to the meet ups as it generates more propects within the group and helps develop new business relationships.

We’d like to say a big thank you to everyone that attended the meet up today and if you didn’t get chance to come along today why not try come along to the next meet up which will be held on Wednesday 15th February.

Below are a few photos taken at the meet up today; if you want to see more please head over to Facebook and hit ‘Like’ to see all photos from the album ‘First MYnetwork of 2012’.

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Business Profile: Howard Rushfirth (Rushfirth Creative)

Howard Rushfirth - Rushfirth Creative

Current Job Position? 
Creative Director and co-owner of Rushfirth Creative,
Creative Director and co-owner of Schools Teaching Enterprise Programme Ltd. (AKA STEPteam)
Best thing about your job?  Being paid to do the thing I love most and do best
Worst thing about your Job? Not having enough hours in the day.
Favourite Restaurant in Huddersfield?  Being relatively new to Kirklees (I live and work on the Leeds/Wakefield extremities of the district) I don’t get over to Huddersfield that often, mostly to the MY Network meetings.
Your best achievement?  Being a major player in the creation and production of the brand identity for premium ranges of TWO major supermarket retailers.
Interest and Hobbies? The precious spare time I have is spent with my wife Kathryn and my three children.
What do you value most about being a member of a networking group? It’s essential for small businesses to ‘expand their team’.
Website

Linked In

Twitter

Facebook

www.rushfirthcreative.co.uk

Howard Rushfirth

@RushfirthLeeds

Rushfirth Creative

Bio:

I was born in a small house in Garforth in the Spring of 1970. And after a spending a year or two of behaving like a complete baby (literally), I made an important discovery.

I liked to draw.

Everything went in through my eyes, spun around in my head, flowed back down through my right arm and pushed its way out the end of a wax crayon creating my own unique reinterpretation of the world around me.

No one asked me to do it, or taught me to do it, or even particularly encouraged me to do it. I just did it. And did it. And did it.

40+ years later, I’m still doing the same thing. Sure, during the last 22 years, the crayon has been substituted by a ‘mouse’ with a little picture of an apple on it. But the drive and the principle remains the same. I’ve illustrated nationally distributed children’s books (at the tender age of 16) and created cartoons for comics. I’ve created corporate signage schemes for big-name high street retail, banking and pub chains. I’ve created branding for premium ranges for several major supermarket retailers. I’ve run press ad campaigns and story-boarded for film and television.

And I still like to draw.

With my wife Kathryn, I run Rushfirth Creative, a small but perfectly formed creative agency offering a wide range of expertise for those serious about moving their business forward through good design. Design that not only looks good, but gets results within the marketplace. If you want to find out a bit more, our website is a really good place to start. I also tweet all kinds of stuff (and nonsense, on occasion) on Twitter. We’d also love you to ‘like’ and interact with us on our dedicated Facebook page. Most of all it would be nice to meet up- we try to get to the MY Network meetings whenever we can- so perhaps see you around!

Infographic: Which of your social media profiles will give you the best lead generation?

Digital Media Report…What has the biggest impact on lead generation?

Infographic sourced from SearchEngineLand

As a business were very active online; we have social media profiles on Twitter, Facebook, Linked In, WordPress and a few other networking forums. Whilst our social media activity had been great to increase brand awareness, strengthen our existing relationship with contacts/customers and even start new relationships; were always looking for ways to help increase lead generation through social media. 

This Inforgraphic has helped us identify which of our social media channels is most likely to generate leads. Overall, we’ve found that Linked In is the most succesful social media channel for generating business leads but we’ve started getting more results through Twitter. However, over recent months we have develop a Facebook page and from the results of this infographic we will definitely be focusing our efforts on generating more leads through this channel as it has clearly worked for many other businesses. 

Speaking of Social Media; you can follow us Twitter @smilessms @ME_Consultancy or on our Linked In Company page, ‘like’ our page on Facebook ‘ME Consultancy Ltd’  and read our blog

Infographic ‘Digital Marketing Report’ sourced from http://www.searchengineland.com

How to change your settings in order to allow your fans to tag photos on your Facebook Page

Many Facebook users will agree that the ‘photos’ application is the most vital platform for engaging with others on Facebook & is the most popular application. Therefore, when developing our ‘ME Consultancy Ltd’ Facebook page we planned to place emphasis on uploading albums from various events we attend. We felt this would be a great way to create a call for action to our Facebook page and encourage people to like our page. Many bloggers and social media experts place great emphasis on ‘WHY’- why should people like you page? We figured that by offering exclusive pictures from events that this would be our ‘WHY’ platform to like our page. However, after uploading a few albums from recent networking events we attended an issue arised. We found that as a page we could only tag other pages; this was a big issue as now we could no long complete our ‘WHY’ platform strategy. I figured that there had to be a way around this issue so starting researching on social media blog pages which often give great advise on how to use Facebook effectively & I found the solution to solve my tagging issues. On Facebook pages you can change your settings in order to allow people to be tagged in your photos; please read below. This helped solved my problem and has allowed use to implement our ‘WHY’ strategy. Another, way to get around the issue we found was that if you liked the page from your own profile then you can tag your friends in the photos through commenting on the photos. I hope this helps others who are having similar problems to us solve there Facebook issues.

Follow this Link to read more blog posts from ‘TNW Facebook’.

Photo tagging is a great way to grow the fans of your Page and add engagement for your existing fans. What many people don’t realise is that this currently isn’t set to default for Facebook Pages and it is not as easy to change as you might hope! To allow fans to tag photos on your Page, first go to the ‘Edit’ section of your Page, then click on ‘Apps’ on the left hand side. Scroll down to photos and click on ‘go to app’. You’ll then see the option to change your photo settings, which includes allowing fans both to upload photos and also tag photos. When this is done, why not let your fans know and get them to tag a photo on your Page?

The benefit of using social media as a SMB

Article sourced from ‘eMarketer digital intelligence’. Read the full article here.

Small and medium-sized businesses (SMBs) surveyed in April 2011 by Pitney Bowes rated social media as highly cost-effective and easy to use, rivalling email in its benefits. More than seven in 10 SMBs surveyed by social marketing platform Roost in May said social media was effective as a marketing channel, and nearly 90% thought it was at least somewhat important to their marketing efforts.

“Creating a profile on a social network” was named the most effective marketing or advertising tactic used according to the nearly 5,000 local business owners polled by Merchant Circle in June 2011. Additionally, 34% of respondents in the Deluxe Corp. study who had used social media said it helped them reach new potential customers and 15% said it increased sales.

SMileS Comment;

Me Consultancy Ltd is an example of a SMB using social media to provide us with exposure. Social marketing has been a great networking tool helping us to generating new business and strengthening our relationship with current contacts. Firstly, we developed our ‘Linked In Company profile’ account which is our primary method of networking. SMileS which is ME Consultancy sister company even generated business from an event group on ‘Linked In’ as our SMS Software was used to send out text messages reminders to inform members of group all the relevant information they would need in order to attend the event. This shows how we have used the social media site ‘Linked In’ to network with the right sort of people effectively generating business. Read the rest of this entry

Cake Friday

Here at SMileS we strive to be a welcoming and innovative business so we are always thinking of new ideas of how we can find new prospects and convert them into long-term mutually beneficial relationships. One idea we came up with is Cake Friday; we try to hold meetings and networking on this day and our team member ‘Sara’ makes a different cake every week. Cake Friday allows us to reflect our company ethos which is all about keeping people happy whilst providing excellent service.Cake Friday helps us to create a welcoming and friendly business atmosphere. It’s a key factor in helping us to establish good friendly relationships with the people we work with to allow for good communication.

Cake Friday has proved very successful mainly due to us promoting it via social networking sites which has helps to encourage more meetings and networking on cake Fridays and has created a buzz around our company. Here are some of our pictures from Cake Friday; you can find more on our Twitter ‘smilessms’& Facebook page ‘Me Consultancy Ltd’.

Why don’t you come and visit us at our office in Golcar and truly experience our cake Friday – And go away full of text messaging ideas (and cake.)