SMileS Customer Case Study: Huddersfield Giants
Huddersfield Giants use our SMileS SMS software to keep in touch with their customers. It’s a great way for them to keep in contact with their season ticket holders but through a cost effective and fast channel of communication.
The type of SMS texts the Giants would send out are messages offering various different discounts and promotions for up and coming games/matches. Their first campaign was so successful that they then started to contact the non season ticket holder side of their fan base, again offering various discount on adult and child ticket prices. Here is an example of a message that was sent “Cup Round 5 v Wolves – Sat 8th May k/o 2.30pm @ Galpharm Stadium £12 Adults £6 Conc. Junior Season Ticket holders free! Forward msg to fellow Giants fans!”
“The service from SMileS was first class and very supportive from start to finish. We look forward to working with them again in the 2010 season.” James Brammer – Huddersfield Giants.
Recently the Giants have looked at using our “Keyword and Shortcode” service. They are currently building up to using this for the 2011 season for fans to vote for the man of the match and also to enter competitions at half time.